The brand
Kaboompics is one of the biggest global stock photography websites focusing on aesthetic and moody imagery. It provides collections of stunning photoshoots curated with creatives in mind.
The challenges
Kaboompics faced the challenge of effectively communicating with their audience via their social media channels and email marketing campaigns. The biggest challenge was understanding their customer persona and how Kaboompics differentiated itself compared to other stock websites.
3M Website Views
78%+ Increase in Engagement
One BIG shop launch
10M Events
“Dominika has been a cornerstone of our business for over two years, driving significant growth with her innovative marketing strategies. She expertly manages our social media, paid ads, email campaigns, and contributes to the creative direction of our shoots. Dominika excels at coordinating external teams, ensuring seamless collaboration and outstanding results. Her efforts have led to increased social media engagement, and substantial growth in our email subscriber base. We thought she can’t impress us more but she launched our entire shop from the initial brief till launch and we honestly could not have asked for a better partner. Working with Dominika has been a pleasure, and we highly recommend her services to anyone seeking a dedicated, results-driven marketing partner.”
Kaboompics
The work
Partnering with Kaboompics involves a multifaceted approach that encompasses both creative and strategic elements. We collaborate closely with the founder to shape the creative direction of photoshoots and ensure the styling aligns with the brand's vision. Our strategic responsibilities include developing comprehensive plans to grow Kaboompics' community and increase website traffic. We manage brand collaborations and oversee external freelancers, such as graphic designers, to maintain high standards across all projects.
Given the seasonal nature of content, our marketing campaigns are meticulously planned months in advance. For instance, Christmas content is conceptualized and executed as early as August to ensure timely delivery and optimal impact. This proactive approach allows us to stay ahead of market trends and ensure that all marketing initiatives are aligned with Kaboompics' long-term goals.
By integrating creative direction with strategic planning, we provide a seamless and effective marketing solution that drives sustained growth and engagement for Kaboompics.
